Shetlandeli wins Great Taste Award 2019
Great Taste, the world’s most coveted food and drink awards, has announced its stars of 2019. Out of 12,772 products sent in from over 100 different countries, Shetlandeli was awarded a 2-star Great Taste award, which means judges dubbed it above and beyond delicious for its Kishie Carrot & Cardamom Relish. Judges complimented the good balance of flavours, appearance and the characteristic crispy texture.
Shetlandeli is part of COPE Ltd, a well-established and successful social enterprise based in Shetland which provides employment and skill development for adults with learning disabilities and autistic spectrum disorders.
Sarah Jackson, Shetlandeli business manager explains “This is a huge achievement for us, as a small producer of a quality product, we could not be prouder. It is a great accolade for the whole team and it feels like we have won a Fine Food Oscar. We hope this will help us attract new stockists and achieve more sales which helps secure our social purpose. This Great Taste logo on our product guarantees our customers new and old that our product has been through an independent judging process – it’s all about the Taste. “
Judged by over 500 of the most demanding palates, belonging to food critics, chefs, cooks, restaurateurs, buyers, retailers and producers, as well as a whole host of food writers and journalists, Great Taste is widely acknowledged as the most respected food accreditation scheme for artisan and speciality food producers. As well as a badge of honour, the unmistakeable black and gold Great Taste label is a signpost to a wonderful tasting product, which has been discovered through hours and hours of blind tasting by hundreds of judges.
There were 12,772 entries into Great Taste this year and of those products, 208 have been awarded a 3-star, 1,326 received a 2-star and 3,409 were awarded a 1-star accolade. The panel of judges this year included; cook, writer and champion of sustainable food, Melissa Hemsley, Kenny Tutt, MasterChef 2018 champion, author, Olia Hercules, chef and food writer, Gill Meller, Kavi Thakar from Dishoom, food writer and stylist, Georgina Hayden and author and chef, Zoe Adjonyoh, as well as food buyers from Selfridges, Fortnum & Mason, Sourced Market and Partridges.